Director, Marketing (Malaysia)
F&N Beverages Marketing Sdn Bhd
A brand development and marketing professional with 19 years of working experience in food & beverage industry in ASEAN (mainly Malaysia, Singapore, Myanmar, Thailand, Philippines & Indonesia). Experience includes brand strategizing, positioning, new product and portfolio development, brand re-launch as well as project management with exposure in commercial business development.
Specialities include Brand Development, Brand Rejuvenation, Sensorial Branding, Integrated Marketing & Copy Campaign and Brand Equity Building & Tracking.