Daily Breaking News

MDec Wants You To Make Money On Digital Marketing
The Multimedia Development Corporation (MDeC), the guardian of the MSC Malaysia initiative, launched the eUsahawan programme to educate...
27 Nov 2015
Brand Names That Leave Much To Be Desired
A local company has registered its business as Bumi Pest….which somehow was approved by the authorities. ...
27 Nov 2015
Oreos Given To Alphaes Donated To Charity
Last Friday evening, the internet was abuzz with Malaysians applauding Alphaeus Tan for raising a question to President Barack Obama th...
27 Nov 2015

Daily Fresh News

Anathea Speaks Her Mind

She has a track record that most people would admire. A second generation Australian who lives in Melbourne, when she can, she is cut and dry when she says that the industry is coming up with too many buzz words that are confusing, even to those long in the business.

Marketers Cannot Afford To Ignore Programmatic

The CMO of one of the country’s leading banks, Mohamed Adam Wee, reminded the audience at the Malaysian Media Conference that despite the risks that automated ad buying might pose for brands, marketers just cannot afford to ignore the opportunities that programmatic presents.

Media Prima Maintains Profit Figures

The leading Malaysian fully-integrated media group, Media Prima Bhd, has managed to grow its television advertising expenditure (TV adex), according to Maybank Investment Bank Bhd (Maybank IB).