Daily Breaking News

BMW appoints VLT as digital agency
BMW Malaysia has appointed award-winning design, technology and innovation agency VLT as its digital agency in Malaysia for the year 20...
26 Jan 2015
M&C Saatchi amazes in the dark!
Creative agency M&C Saatchi, in partnership with Save One’s Sight Missions (SOSM), a non-profit organisation dedicated to helping t...
26 Jan 2015
62nd Cannes Lions Open For Entries
Significant changes to categories were revealed as entries to Cannes Lions 2015 opened last week. Chief among them is the launch of a h...
26 Jan 2015

YouTube sensation mobbed by fans!

Youtube superstar and arguably the world’s most popular prankster, Vitaly Zdorovetskiy, of Vitalyzdtv fame, recently made a visit to Kuala Lumpur to meet his fans.  A horde of more than 2000 fans, including locals and tourists, thronged the grounds of KLCC’s park for a chance to get up close and take pictures with their idol.
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Digi New Branding To Inspire

Digi has unveiled its new brand today. The work is the result of a 9-month collaboration with Dragon Rouge who worked closely with the senior management team at Digi on research, analysis, strategy, brand design and engagement.       
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Nielsen Acquires Brandbank

Nielsen Holdings, a global provider of information and insights into what consumers watch and buy, has successfully completed its acquisition of Brandbank, an established world leader specialising in the process of digitally collecting, managing and distributing FMCG product and brand image content for retail syndication across in-store, print promotional and e-commerce platforms.
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Fox International Channels Rolls Out Global Brand Strategy

FOX International Channels (FIC) has announced it will consolidate all of its 126 FOX channels outside the United States under a single brand positioning and network package come February 9. This worldwide simultaneous rebranding will take place in conjunction with the return of FOX’s international hit “The Walking Dead,” which in Hong Kong and Southeast Asia will premiere on Feb 9 at 9pm HK/SG. 
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Eric Cruz Leaves Malaysia

Executive Creative Director Eric Cruz, who has been with Leo Burnett Malaysia for the past three and a half years. has announced his farewell. Having been based in the USA, Tokyo and London before his stint in Malaysia, he says he has always thrived in the adventure behind new experiences but feels it is time to settle and spend time with his family.
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Sumo and Thao Add Strength

Leo Burnett Vietnam has just announced they have hired Nguyen Thi Thao as Head of Integrated Account Management and Sumo Banerjee as Strategic Business Lead. At the annual Campaign Asia’s agency of the year awards show held in Singapore recently, the agency won the gold award in Creative Agency of the Year for the second year running and also picked up the silver award in Digital Agency of the Year - the new seniors hired reinforce the agency’s commitment towards investing behind senior talent,...
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